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Pravasi TV is a Malayalam-language television channel based in Kerala, India. The channel is known for its focus on providing news and entertainment content that caters to both residents of Kerala and the Malayali diaspora living abroad.
Key Features of Pravasi TV:
- Programming:
- News Coverage: Pravasi TV delivers a mix of local, national, and international news. The channel aims to provide comprehensive news updates and reports on various issues affecting Kerala, India, and the global community.
- Entertainment: The channel features a variety of entertainment programs, including Malayalam television serials, movies, and special shows. This programming is designed to cater to different audience preferences.
- Cultural Content: Pravasi TV often airs programs that celebrate and explore the cultural heritage and traditions of Kerala, including coverage of festivals and traditional events.
- Focus on Diaspora:
- Global Audience: Pravasi TV has a significant focus on the Malayali diaspora, particularly those residing in the Middle East, Europe, and North America. The channel provides content that helps expatriates stay connected with their home culture and current events in Kerala.
- Diaspora Issues: The channel often covers issues relevant to the Malayali expatriate community, including updates on immigration policies, expatriate life, and community events abroad.
- Digital Presence:
- Online Streaming: Pravasi TV may offer live streaming and on-demand content through its official website or mobile app, allowing viewers both in Kerala and abroad to access its programming.
- Social Media: The channel is likely active on social media platforms like Facebook, Twitter, and YouTube, where it shares updates, interacts with viewers, and provides additional content.
- Audience:
- Malayali Diaspora: Pravasi TV primarily targets the global Malayali community, offering content that helps expatriates stay connected with their culture and news from Kerala.
- Local Viewers: The channel also serves viewers in Kerala, providing news and entertainment that reflect local interests and concerns.
- Content Approach:
- Comprehensive News Reporting: Pravasi TV aims to provide balanced and thorough news coverage, addressing issues that are relevant to both local and global audiences.
- Cultural Engagement: The channel’s programming often includes content that highlights and preserves the cultural heritage of Kerala, appealing to viewers who value their cultural roots.
Pravasi TV plays a significant role in the Malayalam television landscape by bridging the gap between the local audience in Kerala and the Malayali diaspora around the world, offering a blend of news, entertainment, and cultural content.